Valentine's day - people love it, or hate it. Businesses get backlash for product promo, targeted sales, but the truth of the matter is in this blog post. The stats around spending. Who we're buying for, how much we're spending. And in the bleakness of retail sales post holiday, we all need a little Valentine's Day action.
This post is a behind the curtain peak at the real costs to small businesses for running Black Friday sales. Yes we do it - it's built into retail culture, and sales are fun! But we dive into the numbers, costs, and margins, and some funny comments from customers too. Give it a read. Just remember, I love my shop, I love my community, I love my customers :) but this one's just a little bit spicy!
Oh entrepreneurship - why do you through so many curve balls at me! And why did I even think I would be naturally good at a job I had NEVER DONE IN MY LIFE?! Here’s my super honest recount of entrepreneurship so far.
I'm diving into the impacts of Black Friday and Cyber Monday. Shopping local is good for so many reasons, maybe you buy local because of the lower carbon footprint associated with locally made goods, or because of higher quality standards, or because it's nice to know the face behind the business. But there are also HUGE local economic benefits of doing so - and we take a dive right into some of the numbers. Two minute read ahead - let me know what you think!